In order to produce a consistent theme throughout my products, I had to ensure the photos chosen for my artist were of the same nature. The clothing needs to be the same in both the magazine advert, digipak and video as this will produce a persistent theme to increase the star image of the artist. It needed to be a bold, confident image where the artist is preferably looking directly into the camera to create eye contact with the audience. Preferably I would like to choose a close up as this will allow my artist to connect closely with the audience.
Below are the options I had for my magazine advert:
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